- October 29, 2018
- 3745 Views
There are many communication platforms for businesses to choose from. Depending on the objective and goal, each platform offers its own unique strengths and efficiencies. They all support collaboration and streamlining remote work. These apps help to create an effective virtual office space. Workers can connect and communicate from any location in real time and on any kind of device- mobile, tablet, or laptop. Work can be efficiently done literally anywhere there’s a Wi-Fi connection.
- October 18, 2018
- 3777 Views
Neil Patel recently declared, “the homepage is dead.” Marketers have a mandate to create a customer-centric experience. The web is quickly shifting from a mass content experience to a personalized one driven by technology advancements in automation, data science, AI and machine learning. Today’s marketers have a mandate to creating responsive web pages that change and update automatically with new content tailored to the customer.
- October 10, 2018
- 3814 Views
Developing an effective social media strategy is a vital part of any marketing plan. Here are four strategies to create effective social media that engages clients and builds audiences and grows businesses.
- September 28, 2018
- 4038 Views
Email marketing is the number one digital marketing technique. Despite the advent of messenger services, research shows consumers prefer email. It is a powerful and direct form of communication. When email marketing works, it drives sales and grows your business.
- September 19, 2018
- 3915 Views
Native apps are not just for big brands anymore. Today medium and even small businesses can benefit from creating a native app. Developed for iOS and Android, and customized for the mobile’s operating system, native apps look and feel like an integrated part of the device. Streamlined for functionality, native apps support the customer journey.
- September 12, 2018
- 4040 Views
Super niche content works because it delivers on the specific needs, interests and wants of a targeted market. It drills down into specific verticals. The digital revolution ushered in an era of personalization, and with it, the ability to target specific demographics and individual users. With data analytics, marketers can target customers more effectively.
- September 5, 2018
- 4107 Views
The benefits are endless when it comes to cloud computing for small business. Rather than storing information on a server in an office, the cloud allows businesses to store data and conduct business virtually. Today a small business can run lean, minimizing infrastructure costs and labor costs, by maximizing its ability to run virtually.